We completely rebranded and rebuilt the main Christie & Co website using the CMS platform Kentico, along with both Christie Finance and Christie Insurance, the result is a cutting edge digital marketing platform that effectively promotes each service whilst creating overall brand consistency. A number of complex integrations were implemented to ensure a constant sync between Salesforce and Kentico to pull through large amounts of data with no effect on performance. Christie & Co now have a single view of the customer across the website and Salesforce which enables them to use valuable data to enhance their marketing activities.
The business search we implemented is the heart of the Christie & Co. website, users can specify locations using the “Draw Area” feature and the search is automatically extended if the number of results falls below the minimum set, ensuring maximum exposure of the company’s properties.
To enable a global roll out, the whole website can now be fully translated while being flexible enough to adapt to each of the regions and the varying nature of the services they provided.